Compare Lehigh Valley's promotion with our local Call Mohawk Valley Home promotion. See the difference? Lehigh Valley prominently displays the names of its three biggest cities:
"Allentown * Bethlehem * Easton"
I did not know where the Lehigh Valley is, but do know something about Allentown and Bethlehem. . . and now I might want to visit those places because I know they are not a long drive from here.
The Mohawk Valley??? You gotta dig deep on the CMVH site to figure out that it is talking about "Utica * Rome * Herkimer."
Is CMVH's failure to prominently display "Utica * Rome * Herkimer" on its banners and promotions more evidence of an "Anti-Utica Bias" at work?
Who knows?
But it certainly is not helpful to those who might be interested in coming here . . . and does nothing to tap into Utica's unrecognized community pride . . . the pride that makes the Boilermaker such a success . . . or people so upset at a Queens Congressman's innocent remark.
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